Building rapport and establishing trust was a challenge when conducting group sessions for a new audience.
We Identified the ratio of personalities of the attendees:
It was observed that: Nurturers: 55%, Investigators: 25%, Drivers: 15%, Motivators: 5%
Knowing various personality types, thought processes, and communication styles beforehand of people in front of us helped create an effective flow and introduce trigger events.
It encouraged engagement and interaction and helped us connect with the audience in a better way.
About 65% of the audience were attentive and interactive during the session.